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HubSpot CRM

Verify and monitor contact data quality in your HubSpot CRM

Clearout natively integrates with HubSpot CRM to maintain high deliverability and improve overall contact data quality across your account. Clearout supports two contact verification solutions for HubSpot:

  • Data Pulse: Continuous, real-time contact monitoring and multi-field enrichment automatically validating Name, Email, and Phone data as contacts enter HubSpot.

  • Email Verifier: On-demand bulk verification and cleaning for existing HubSpot email lists.

Connect Your HubSpot Account

Connecting your HubSpot CRM account to Clearout is a one-time setup required for both Data Pulse and Email Verifier.

  • Log in to your Clearout account.

  • Go to the Integration tab and choose HubSpot.

  • Click Add Account and sign in with your HubSpot credentials

Connect HubSpot account for CRM list Email validation
  • Once connected, your account will appear under your linked HubSpot integrations.

You can connect multiple HubSpot accounts to the same Clearout account

How Data Pulse Hubspot Two-Way-Sync Works

Data Pulse is the real-time CRM contact verification tool that validates every email, phone, and name the moment a contact is created - and writes the clean record back automatically. Know more.

1

Enable Account

Go to the Data Pulse dashboard, find your linked HubSpot account, and click Enable.

At any given point realtime pulsing can only be enabled on one clearout account for a given hubspot account.

2

Choose what to enrich

Select the target fields you want to validate and enrich (e.g., Name, Email, Phone).

3

Configuring Data Field Mapping

Decide which fields require validation and define output metadata fields for appending.

Input Field Mappings

Map incoming fields from your data source to Data Pulse input fields to ensure accurate validation and enrichment. You can configure mappings using either a preset or by selecting custom fields.

Available presets:

  • Auto Map - Automatically detects and maps fields based on the source structure.

Data Pulse Input Fields Reference

Field Name
Description

First Name

Given name associated with the contact

Last Name

Surname associated with the contact

Full Name

Combined name field (if available in source)

Email

Primary email address for validation and enrichment

Phone

Contact number for validation and formatting

Country

Geographic identifier used to determine the country dialling code during phone validation if the dialling code is not present in the number

Output Field Mappings

Choose which fields should be returned and synced back after enrichment. You can configure mappings using either a preset or by selecting custom fields.

Available presets:

  • All - Selects every available output field.

  • Mandatory Fields - Selects only the required fields.

Output Fields Reference

Clearout Field Name
Description

Status (Mandatory)

Validation status of the email

Safe to Send (Mandatory)

Indicates if the email is safe for outreach

Reason

Reason associated with the validation result

SMTP Provider

Identified email service provider

Free Domain

Indicates if the email uses a free/public email provider

Role Email

Indicates if the email is a role-based address (e.g., info@, support@, admin@)

Disposable Email

Indicates if the email uses a temporary/disposable domain

Gibberish Email

Indicates if the email's local part appears to be random or meaningless characters

Clearout Field Name
Description

Status (Mandatory)

Validation status of the phone number

Carrier

Telecom carrier information

Country Name

Country associated with the number

Country Timezone

Timezone of the detected country

E164 Format

Standardized international format

Line Type (Mandatory)

Type of phone line (mobile, landline, etc.)

Location

Geographic location metadata

DST Observed Hrs

Hours adjusted for daylight saving time

Clearout Field Name
Description

Normalized Name (Mandatory)

The cleaned/standardized version of the name

Gibberish (Mandatory)

Indicates if the name appears invalid or random

Status

Validation result for the name

Clearout Field Name
Description

Enriched On (Mandatory)

Timestamp when enrichment was performed

You can save custom field mappings as a new preset. Saved presets can be reused for the same data source in future configurations. This applies to both import and output field mappings.

4

Activate Data Pulse

Complete the setup wizard to activate real-time validation and enrichment. Weekly data quality report is enabled by default. You can opt-in or opt-out of the report here.

What to expect once it is enabled

Data Pulse monitors contacts as they are created after it is enabled. Validates and enriches them in real-time within seconds. Then appends its own set of Clearout result properties to your contact records.

A weekly data quality digest is delivered every Monday.

How Email Verifier Works

The standard Email Verifier allows you to select existing contact lists from HubSpot, perform bulk verification inside Clearout, and sync updated results back to your CRM.

You can also watch this short walkthrough to see the full end‑to‑end flow:

1

Add the email lists

  • From the linked HubSpot account view in Clearout, select the list(s) you want to validate.

Select HubSpot Email List to validate on Clearout App
  • Click Add to My list to import them into Clearout for verification

Note that only Contacts lists are supported for verification.

2

Verify the email list

  • After the list is added, click Verify to start validating the HubSpot list.

Start Verification of selected HubSpot List
  • Clearout will process the list and mark each email with a verification status (valid, invalid, risky, etc.).

3

Export the verified results

Once validation is complete, you can:

  • Download the results as CSV

  • Export directly back to HubSpot.

  • When exporting to HubSpot, choose one or both of the following:

    • Unsubscribe: Automatically unsubscribes invalid/non‑deliverable email addresses in the selected HubSpot static list, removing them from mailings (Unsubscribe works only for static lists).

    • Append: Adds Clearout result columns to the existing records in HubSpot so you can see verification status and related fields inside HubSpot.

    Export by appending verified email verification results to HubSpot

Display Clearout columns in HubSpot

To show Clearout fields inside your HubSpot list view:

  1. Open the verified list in HubSpot.

  2. Click Actions → Edit columns.

  3. Search for Clearout Information.

  4. Select the Clearout columns you want to display and save the changes.​

Edit Columns on Hubspot to select Clearout Appended columns for visibility

This makes it easy for your team to filter, segment, and act based on Clearout verification results directly inside HubSpot CRM

Choosing the Right Solution

Both products use the same validation engine. The difference is when and how they run.

Use Data Pulse when

  • You want always-on, hands-off validation of every new contact as it enters HubSpot.

  • You want results to live natively on the HubSpot record with no exports or re-imports.

  • Bad data enters continuously through forms, imports, and integrations, and you want to catch it at the source rather than in periodic cleanups.

Use the standard Email Verifier when

  • You need a one-time clean of an existing list, for example pre-campaign list hygiene.

  • The list lives outside HubSpot (a CSV, XLSX, or Google Sheet).

  • You are validating your existing HubSpot database before turning Data Pulse on.

Best Practice: run an initial bulk cleanup with Email Verifier on existing contacts, then activate Data Pulse to keep all new incoming contacts clean automatically.

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